Factors That Influence the Success of Shopping Malls
A shopping
mall
can
be
said
to
be
a privately
owned
public
space
.
It is designed
and
constructed
to
profit
financially
the
investors
concerned
while
at
the
same
time
it serves
as
a recreational
and
shopping
destination
for
the
public
.
As
such
,
the
design
principles
applied
should
enhance
its
success
.
Success
of
a shopping
mall
can
be
described
in
two
main
aspects
:-
i
)
Business
success
-
This
is the
success
of
the
tenants
occupying
the
investors
asset
thus
assuring
the
investor
in
profit
making
,
and
,
ii
)
Architectural
success
-
This
is the
public
acceptance
of
the
space
that
has
been
created
once
constructed
.
This
research
thesis
is concerned
with
the
later
Documentation : 

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